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How to create your marketing message
Your marketing messages can hit the mark - every time
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20Days
23 Hours
41 Minutes
03 Seconds
Have you ever wondered "what's wrong with my marketing?"
You are doing all the right things:
- Posting on Social Media
- Publishing blog posts
- Sharing memes
- Liking, commenting, and doing livestreams
And yet, you're not reaching your audience in the way you dreamed of. Is the world really seeing who you are?
You are overwhelmed, confused, and lost. You don't know what to do, who to ask for help or what the next step is.
Well, my friend, it sounds like you have a messaging problem.
Can you relate to this?
I know how you feel. I really struggled with getting my message out for a very long time, and it held me back from connecting with the clients I knew I could help. I struggled with expressing what I knew could help them in a way they could understand and relate to, in ways that helped them to see the path to their success.
I knew we could achieve that success together. I knew I could help them. The frustration of knowing my marketing messaging was missing the mark meant I ended up with clients I had to "persuade" to work with me, and that often showed itself is making the sales conversation difficult. Something had to give.
It all changed for me when I changed my marketing message
LEARN TO CONNECT WITH YOUR TARGET AUDENCE
HOW TO CREATE YOUR MARKETING MESSAGE
FOR MARKETING MESSAGES THAT CONVERT
What is a Marketing Message?
Your Marketing Message is how you communicate who your are, what you do, and what your offer is,
...in a way that resonates with your target audience and CONVERTS to sales.
Your marketing message is an often-overlooked part of your marketing plan, and it's not your fault that you haven't focused on it.
You are a busy business owner, and maybe you're thinking "Here we go again, another thing I've got to do."
I hear you. The good news is that with my easy messaging framework, you can fix your marketing message, cut through all the noise and stand out the way you want to!
THE STEP-BY-STEP FRAMEWORK
starts here
This program takes you through...
7 compelling modules delivered over 8 weeks that will change the way you think about and create your unique marketing messaging. You will learn to create messaging that converts your ideal customer into buyers because you'll be talking directly to them!
Why you need a Compelling Marketing Message
In this first module, you'll learn the motivation behind a compelling marketing message. When you grasp these concepts, you'll love creating your marketing messages.
What makes you different?
Who are you? How are you different from all the other people who do what you do? You'll need to make this clear in your messaging.
How to Communicate Your Marketing Message
You have your m arketing message now. What next? In this module, you'll learn how to effectively communicate your message.
Who is your Ideal Customer?
Maybe you've done this exercise before, maybe you haven't. It doesn't matter, since it's always essetial to go over who your ideal customer is and their pain points.
Craft your Core Mesage
By this point, you'll be ready to pull together all the components of the previous modules to craft your core marketing message.Develop New Marketing Messages
You won't just create one marketing message in your business, so this module will show you how to develop new messages in a way that always resonates with your audience.Remember, your marketing message isn't your mission statement, your "why", or what's written on your about page.
It's the core message you want your target audience to hear, and then feel like you're speaking directly to them.
If you strip away all the fluff, the filler, and the fuss from your business, your marketing message is what you're left with.
And, when you have a clear message, you'll find that all your marketing becomes so much easier!
Imagine for a moment a world where your marketing is heard in the heads and felt in the hearts of your ideal clients. That your social media is impactful, and everyone knows what you do and whom you serve.
You're imagining your business when you have a marketing message that resonates and converts.
Course Curriculum
Barbara Jemmott
20+ years of experience working with businesses to understand and implement systems, strategies and procedures is what I bring to the small business space. This passion is focused on helping business owners grow their audiences and income, online.
